:root{--bg:#F2EFE8;--surface:#FBFAF6;--extra:#F7F3EC;--ink:#242128;--secondary:#514B50;--muted:#756E6A;--line:#D7D0C6;--rail:#32283D;--gold:#8F6427;--accent:#C65D3B;--wine:#7C3048;--compare:#A79F95;--positive:#4C7A66;--negative:#B94F55}
*{box-sizing:border-box}body{margin:0;background:var(--bg);color:var(--ink);font-family:Onest,Inter,system-ui,sans-serif;font-size:12px;font-weight:400;line-height:1.6;font-variant-numeric:tabular-nums}button,input,select,textarea{font:inherit;color:inherit}button,a,input,select,summary{touch-action:manipulation}button{cursor:pointer}button:disabled{opacity:.5;cursor:wait}button,input,select,textarea{border-radius:7px}button{border:1px solid var(--line);background:transparent;padding:7px 12px;font-weight:600;transition:background .15s}button:hover{background:#e9e3d9}button.primary{background:var(--accent);color:var(--surface);border-color:var(--accent)}button.primary:hover{background:#ae4d30}button.compact{min-height:25px;padding:3px 8px;font-size:10px;line-height:17px}a{color:var(--accent);text-underline-offset:4px}input,select,textarea{background:transparent;border:1px solid var(--line);padding:8px 10px;max-width:100%;min-width:0}input[type=checkbox]{accent-color:var(--accent);width:16px;height:16px;margin:0 6px 0 0;vertical-align:middle}input:focus-visible,select:focus-visible,button:focus-visible,a:focus-visible,summary:focus-visible{outline:2px solid var(--accent);outline-offset:3px}label{display:grid;gap:6px;color:var(--secondary);font-size:11px}label.check{display:flex;align-items:center;gap:4px;min-height:34px}h1,h2,h3,h4{font-weight:600;color:#242128;line-height:1.25;margin:0}h1{font-size:32px;letter-spacing:-.04em}h2{font-size:17px}h3{font-size:15px}p{margin:8px 0 16px}fieldset{margin:0;padding:0;border:0;min-width:0}legend{color:var(--muted);font-size:10px;padding:0;margin-bottom:6px}[hidden]{display:none!important}.muted,.small{color:var(--muted)}.small{font-size:10px}.gold{color:var(--gold)}.eyebrow{font-size:10px;color:var(--muted);letter-spacing:.06em;margin:0 0 10px}.subheading{color:var(--secondary);font-size:12px;margin:10px 0 20px}.notice{border-left:2px solid var(--accent);padding:10px 14px;background:var(--extra);color:var(--secondary);margin:12px 0}.notice.error{border-color:var(--negative);color:#923c44}.text-button{border:0;padding:4px 0;color:var(--accent)}.monogram{font-size:22px;letter-spacing:-.06em;font-weight:600;text-decoration:none;color:var(--bg);display:grid;place-items:center;width:48px;height:48px}.app-shell{min-height:760px;padding-left:78px}.rail{position:fixed;left:0;top:0;bottom:0;width:78px;background:var(--rail);display:flex;align-items:center;flex-direction:column;padding:18px 0;z-index:5}.rail nav{display:flex;flex-direction:column;gap:8px;margin-top:36px;width:100%;align-items:center}.nav-item{position:relative;display:flex;flex-direction:column;align-items:center;justify-content:center;width:52px;min-height:48px;padding:5px;border:0;color:#cfc6d1;border-radius:7px;background:none}.nav-item span{font-size:24px;line-height:1.1}.nav-item small{font-size:8px;margin-top:3px}.nav-item:hover{background:#ffffff0c;color:var(--bg)}.nav-item.active{background:#ffffff16;color:var(--bg)}.nav-item.active:after{content:'';position:absolute;right:-13px;top:10px;bottom:10px;width:2px;background:var(--accent)}.logout-form{margin-top:auto}.workarea{max-width:1720px;margin:auto;padding:20px 24px 22px}.topbar{display:flex;justify-content:space-between;gap:16px;align-items:center;min-height:25px;font-size:10px;padding-bottom:18px;border-bottom:1px solid var(--line)}.divider{margin:0 12px;color:var(--line)}.company{margin-left:20px;color:var(--muted)}.identity{display:flex;gap:12px;align-items:center;color:var(--secondary)}.pilot-badge{border:1px solid var(--line);border-radius:5px;padding:0 6px;font-size:9px;color:var(--muted)}.brand-heading{display:flex;align-items:center;justify-content:space-between;gap:24px;margin:32px 0 24px}.brand-title{color:#8F6427;font-size:48px;letter-spacing:-.05em;overflow-wrap:anywhere}.brand-heading .subheading{margin:6px 0 10px}.source-badge{color:var(--muted);font-size:10px;margin:0}.filters{display:grid;grid-template-columns:1fr 1.35fr;gap:14px 20px;width:min(54%,650px);align-items:end}.filters label{font-size:10px;color:var(--muted)}.filters input,.filters select{border:0;border-bottom:1px solid var(--line);border-radius:0;padding:5px 0;width:100%;font-size:11px;min-height:30px}.filters select{padding-right:16px}.date-pair{display:flex;align-items:center;gap:6px}.date-pair input{width:50%;min-width:0}.date-pair span{color:var(--muted)}.filters button{justify-self:start}.section-label{display:flex;align-items:center;justify-content:space-between;margin:0 0 12px;gap:10px}.summary-surface{background:var(--surface);border:1px solid var(--line);border-radius:10px;display:grid;grid-template-columns:repeat(5,minmax(0,1fr));padding:18px 0;margin-bottom:16px}.kpi{padding:0 18px;border-right:1px solid var(--line)}.kpi:last-child{border:0}.kpi-name{font-size:10px;color:var(--secondary);margin-bottom:8px}.kpi-value{font-size:24px;font-weight:600;white-space:nowrap;line-height:1.2;letter-spacing:-.035em}.kpi-change{font-size:10px;margin-top:8px;color:var(--muted)}.positive{color:var(--positive)}.negative{color:var(--negative)}.analytics-grid{display:grid;grid-template-columns:minmax(0,1fr) 245px;gap:16px}.chart-surface{background:var(--surface);border:1px solid var(--line);border-radius:10px;padding:20px;min-width:0}.chart-header{display:flex;justify-content:space-between;align-items:start;gap:16px}.chart-header h2{color:#242128}.chart-header select{font-size:11px;max-width:210px;padding:4px 8px}.chart-period{font-size:10px;color:var(--muted);margin:5px 0 16px}.legend{display:flex;gap:14px;flex-wrap:wrap;font-size:10px;margin:8px 0}.legend label{display:flex;align-items:center;gap:4px;font-size:10px}.legend input{width:13px;height:13px}.legend label span{width:18px;border-top:3px solid var(--wine);margin-right:3px}.legend .comparison-line{border-top:2px dashed var(--compare)}.legend .trend-line{border-top:2px dashed #ac6a7d}.chart-wrap{position:relative;min-height:220px}.chart-wrap svg{display:block;width:100%;height:auto;overflow:visible;touch-action:pan-y}.chart-wrap text{font:11px Onest,system-ui;fill:var(--muted)}.chart-wrap .guide{stroke:var(--wine);stroke-width:1;opacity:.45}.tooltip{position:absolute;z-index:2;pointer-events:none;background:var(--rail);color:var(--bg);padding:9px 12px;border-radius:7px;font-size:10px;max-width:230px;line-height:1.8}.insight{background:var(--rail);color:#d8d0dd;border-radius:10px;padding:22px;align-self:stretch;display:flex;flex-direction:column;justify-content:space-between}.insight:before{content:'';width:28px;border-top:2px solid var(--accent);margin-bottom:18px}.insight h2{color:#F2EFE8;font-size:22px;letter-spacing:-.03em;margin:14px 0}.insight .eyebrow{color:#c0b3c6}.insight p{font-size:11px}.insight .fact{border-top:1px solid #65596c;padding-top:11px;font-size:10px}.insight small{color:#c0b3c6}.data-notes{font-size:10px;color:var(--muted);margin:14px 0}.table-wrap{overflow-x:auto;max-width:100%;margin-top:16px}table{width:100%;border-collapse:collapse;text-align:left;font-size:11px}th{font-weight:600;color:#242128;background:var(--extra);font-size:10px}td,th{padding:10px 12px;border-bottom:1px solid var(--line);vertical-align:top}td.numeric,th.numeric{text-align:right;white-space:nowrap}.tab-panel:not(#tab-metrics){padding-top:32px}.editor{background:var(--surface);border:1px solid var(--line);border-radius:10px;padding:20px;margin:16px 0}.editor summary{cursor:pointer;font-size:16px;color:var(--gold);font-weight:600}.editor summary .muted{font-size:10px;margin-left:12px;font-weight:400}.form-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;margin:18px 0;align-items:end}.form-grid .wide{grid-column:1/-1}.form-grid button{justify-self:start;align-self:end}.account-head{display:flex;justify-content:space-between;gap:10px;flex-wrap:wrap}.account-email{font-size:11px;color:var(--muted)}.brand-checks{display:flex;flex-wrap:wrap;gap:8px 18px;margin:12px 0 16px;padding:14px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.controls-row{display:flex;align-items:center;flex-wrap:wrap;gap:16px}.activation-result{margin-top:16px;padding-top:12px;border-top:1px solid var(--line)}.activation-result input{display:block;width:100%;font-size:11px}.inline-note{font-size:10px;color:var(--muted);margin:8px 0}.sku-area{border-top:1px solid var(--line);margin-top:18px;padding-top:18px}.empty{padding:36px 16px;color:var(--muted);text-align:center;background:var(--surface);border:1px solid var(--line);border-radius:10px}.data-state{min-height:220px;display:grid;align-content:center}.data-state h2{margin-bottom:10px}.auth-shell{max-width:450px;margin:60px auto;padding:0 24px}.auth-shell>.monogram{background:var(--rail);border-radius:8px;margin-bottom:26px}.auth-panel{background:var(--surface);border:1px solid var(--line);border-radius:10px;padding:28px}.auth-panel h1{font-size:27px}.auth-panel p{color:var(--secondary)}.auth-panel form{display:grid;gap:18px;margin-top:20px}.auth-panel form.secondary-form{margin-top:14px}.auth-foot{font-size:10px;color:var(--muted);text-align:center;margin-top:20px}.qr{display:block;max-width:100%;object-fit:contain;margin:16px auto}.text-button{justify-self:start}footer{display:flex;justify-content:space-between;color:var(--muted);font-size:9px;margin-top:28px;padding-top:16px;border-top:1px solid var(--line)}.audit-detail{overflow-wrap:anywhere;max-width:700px;white-space:pre-wrap;font-size:10px;margin:8px 0}
strong{font-weight:600}.section-label h2{color:#242128}.insight{justify-content:flex-start;gap:12px}.insight>div:last-child{margin-top:auto}.goals-surface{background:var(--surface);border:1px solid var(--line);border-radius:10px;padding:20px;margin:18px 0}.goals-surface .section-label{margin-bottom:4px}.goals-surface .section-label p{margin:5px 0}.goal-class{color:var(--muted);font-size:10px;white-space:nowrap}.goal-note{color:var(--muted);font-size:9px;line-height:1.45;margin:4px 0 0;max-width:520px}.goal-status{display:inline-block;border:1px solid var(--line);border-radius:999px;padding:2px 7px;font-size:9px;white-space:nowrap}.goal-status.exact{border-color:#7da18f;color:var(--positive)}.goal-status.legacy{border-color:#b89255;color:var(--gold)}.goal-status.unconfigured{border-color:#c98589;color:var(--negative)}.goal-status.diagnostic{color:var(--muted)}.legacy-goals{background:#f8f3e9}.diagnostic-goals summary{color:var(--secondary)}
.wordstat-filters{grid-template-columns:repeat(3,minmax(0,1fr));width:min(66%,880px)}.wordstat-filters .wide{grid-column:1/-1}.wordstat-filters select[multiple]{border:1px solid var(--line);padding:6px;border-radius:7px;min-height:112px}.wordstat-summary .kpi-change{white-space:normal}.quality-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:4px 24px}.quality-grid p{margin:4px 0}.wordstat-heading{align-items:flex-start}
@media(min-width:1500px){.chart-wrap{min-height:280px}}
@media(max-width:1100px){.company{display:none}.brand-heading{align-items:start}.filters{width:55%;grid-template-columns:1fr}.wordstat-filters{width:62%;grid-template-columns:repeat(2,minmax(0,1fr))}.kpi{padding:0 12px}.kpi-value{font-size:22px}.chart-header{flex-wrap:wrap}.form-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:860px){.analytics-grid{grid-template-columns:1fr}.insight{display:block}.insight:before{display:block}.insight h2{font-size:20px}.brand-title{font-size:42px}.summary-surface{padding:14px 0}.kpi{padding:0 10px}.kpi-value{font-size:20px}.topbar{font-size:9px}.identity{gap:7px}}
@media(max-width:660px){.app-shell{padding:66px 0 0}.rail{width:100%;height:66px;bottom:auto;flex-direction:row;justify-content:space-between;padding:8px}.rail .monogram{width:32px;font-size:20px}.rail nav{flex-direction:row;margin:0;width:auto;gap:1px}.nav-item{width:40px;min-height:44px;padding:2px}.nav-item.active:after{top:auto;bottom:-9px;right:8px;left:8px;height:2px;width:auto}.nav-item span{font-size:20px}.logout-form{margin:0}.workarea{padding:16px}.topbar .identity{font-size:9px}.topbar .divider,#top-brand{display:none}.brand-heading{margin:24px 0;gap:18px}.brand-title{font-size:36px}.chart-surface{padding:16px}.kpi{padding:0 8px}.kpi-value{font-size:18px}.summary-surface{grid-template-columns:repeat(5,minmax(0,1fr))}.kpi-name{font-size:9px}.form-grid{grid-template-columns:1fr}.editor{padding:16px}}
@media(max-width:500px){.brand-heading{display:block}.filters,.wordstat-filters{width:100%;margin-top:20px;gap:14px;grid-template-columns:1fr}.filters input,.filters select{min-height:38px;font-size:12px}.summary-surface{grid-template-columns:repeat(2,minmax(0,1fr));padding:0}.kpi{padding:16px;border-bottom:1px solid var(--line)}.kpi:nth-child(2n){border-right:0}.kpi:last-child{grid-column:1/-1;border-bottom:0}.kpi-value{font-size:24px}.kpi-name{font-size:10px}.chart-header select{max-width:100%;width:100%}.chart-header{display:block}.chart-header select{margin-top:12px}.brand-title{font-size:44px}.identity #identity{max-width:130px;overflow:hidden;white-space:nowrap;text-overflow:ellipsis}.legend{gap:8px}.chart-wrap{min-height:170px}.auth-shell{margin:32px auto}.auth-panel{padding:20px}.controls-row{gap:10px}.topbar{align-items:flex-start}.quality-grid{grid-template-columns:1fr}.nav-item small{font-size:7px}}
@media(pointer:coarse){button.compact{position:relative;margin:10px 0}button.compact:before{content:'';position:absolute;min-width:44px;min-height:44px;inset:-10px -3px}label.check{min-height:44px}input,select{min-height:44px}}
@media(prefers-reduced-motion:reduce){*{transition:none!important}}